Resources

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Playbooks

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Upstart’s secret sauce to signal & creative optimization that led to 2x lead volume

Upstart was scaling spend but losing efficiency—until Abhi Mehta flipped the script on signal optimization. By rotating conversion events and pairing it with aggressive creative testing, the team 2x’d lead volume and lowered CPFL. This playbook breaks down the system that made it happen.

NTWRK’s engagement was dying – here’s how they revived with a 34% revenue boost under a year

NTWRK’s engagement was in free fall—until growth vet Tuan Hoang ditched dashboards for real user convos, rebuilt their data stack, and turned a leaky funnel into a 34% revenue surge. This playbook is a no-fluff breakdown of how deep user insights, smart attribution fixes, and seamless ad-to-product journeys can revive dying growth.

Case Studies

Growth Marketer

How a leading agency scaled capacity and profit

Demand Curve’s senior media buyer was buried in execution—leaving no room for high-leverage strategy. By partnering with GrowthPair, they hired a vetted offshore marketer who immediately took ownership of key responsibilities. The result? More time, more clients, and more profit.

Growth Marketer

Egg scaled 158% in 120 days while staying lean

Michael tapped into top-tier offshore talent to run high-impact marketing experiments, scale content, and optimize email and paid channels. The result? Faster execution, leaner operations, and real business growth.

Growth Tools

Tracking

Paid Acquisition & Email Lifecycle Tracker

Monitor performance across paid acquisition and lifecycle marketing campaigns.

Forecasting

Growth Forecast & Pacing Model

Predict future performance and track real-time progress toward acquisition goals

Budgeting

Paid Budget Allocation Model

Optimize the distribution of paid media budgets across different channels.

Graphic Designer
Social Marketer
Email Marketer
Growth Marketer
Video Editor
Paid Social Marketer
Paid Search Marketer
Graphic Designer
Social Marketer
Email Marketer
Growth Marketer
Video Editor
Paid Social Marketer
Paid Search Marketer